Katya does this
Stalled-deal re-engagement
Give Katya the conversation that stopped moving.
See it →Sales / Resistance Intelligence
Turn stalled revenue into the next useful move.
Expert judgment for objections, deal recovery, coaching and follow-through — so a stalled deal does not wait for your one closer to be free.
What you get
Objections, recovery, coaching, follow-through.
Language your buyers actually respond to
Recurring resistance mapped to follow-ups, talk tracks and CRM-ready notes.
Coaching that corrects the read
What reps misread, what they miss, what to practise next.
Expert judgment you can see
An unusual objection. A useful answer.
How it progresses
Understand it. Get the plan. Put it to work. Keep it current.
01
Five free signals
Bring real Sales situations. Each Read shows what the other side is protecting and the next move.
02
Strategy Kit · $1,250
Seven deeper signals and the complete 12-part operating system for this category, prepared and reviewed by Jazz, plus a 1:1 session with her.
03
Put it to work
Practice the moments, use the language, keep everything in your workspace.
04
Keep it current
Each new buyer signal informs the next move for that deal, so the plan stays useful between calls.
The full Strategy Kit contents for this category are on the Strategy Kit page.
What the category is for
Three stalls that look identical and cost different money.
Every one of these arrives as “we need to think about it.” Treating them the same way is how a margin problem becomes a discount, and a trust problem becomes silence.
Margin
Price raised, then taken off the table
The buyer names the number and then tells you cost is not really the issue. A rep who hears a discount request gives margin away to someone who was worried about being wrong, not about the price.
Cost of the misread: the deal closes at a worse number than it needed to.
Trust
Burned before, and testing you for it
Prior harm generalised onto your whole category. Answering it with a better pitch confirms the buyer's model: everyone here talks fast. Proof is the only language left, and most reps reach for confidence instead.
Cost of the misread: the buyer goes quiet and you never learn why.
Stall
Enthusiasm with nobody to carry it
“The demo looked great, we'll discuss internally.” The champion cannot yet make the case to the people who decide. Chasing the follow-up date instead of the internal case loses the deal in a meeting you were never in.
Cost of the misread: a forecasted deal dies without a reason attached.
The payoff is the repeat, not the read
One good read saves one deal. The commercial value is that your strongest seller's distinction between these three becomes the whole team's default move — written down, practised against, and qualified, so the floor's baseline moves rather than one person's numbers.
That is also what makes it survive their resignation.